Design Assets

Using this design and messaging system will make you an effective communicator for Stan State. Here we’ve provided downloadable assets to help you make the most of your communications and stay on brand. Be sure to visit the Typography page for more information on what fonts to use and how to use them.

On this page, jump to:

Logos
Adobe Color Palette
PowerPoint Templates

In this section, see:

Logos

Please refer to the branding guidelines to ensure the proper use of these logos. Whenever possible, all materials and communications should be created using a primary, full-color logo. In situations where the primary logo will not fit because of size constraints, a secondary logo may be used. Secondary logo usage should follow the same guidelines as the primary logo.

Logo Download Instructions

Click on the link below the logo you would like to use to download the compressed .zip file to your computer.

Select the location on your computer where you would like to save the file, then click “Save.” Note: It is advantageous to save the .zip file in an easily accessible folder for later use.
Locate the .zip file on your computer and double-click to access the folder from the compressed file.
Within the folder you will find two subfolders:
1. The vector folder contains two .pdf files:
  1. Logo with grey text (for use on light backgrounds)
  2. Logo with white text (for use on dark backgrounds)
2. The ms word folder contains two .png files:
  1. Logo with grey text (for use on light backgrounds)
  2. Logo with white text (for use on dark backgrounds)
Once saved on your computer, you can drag-and-drop the .png file of the logo into Microsoft Office documents or use the Insert>Pictures command to select the file you would like to include in your document.

Useful Tips:

Both the .pdf and .png files have transparent backgrounds.
Once placed in a file (e.g. Word or Publisher), you can resize the logo proportionally by pressing and holding the 'shift' key while dragging a corner handle of the image.
The .pdf files can be used when a vector format of the logo is required for various printing purposes.

If you have any questions about the use of the logo, please feel free to contact the Office of Strategic Communications & Marketing at (209) 664-6780 or marcom@csustan.edu.