Dr. Veronica Dawson

Dr. Veronica R. Dawson’s (Ph.D., University of Utah) research interests are broadly situated in organizational communication. Specifically, she is interested in the processes of organizational identity, employee identification, and the communicative constitution of organizational practices surrounding these processes. Dawson sees organizations as constituted in communication and thus, as a form of authoritative texts, which are continuously authored and (re)negotiated by agents with various, sometimes conflicting, interests hence necessitating that persuasion takes place. In practice, she has translated these research interests to the role of organizations in social media and branding, health care, and the environment. She regularly presents her research at national and international venues. Dawson’s published work appears in Human Relations,​ Management Communication Quarterly, Social Media + Society, Critical Studies in Media Communication, The Journal of Social Media in Society, the International Encyclopedia of Organizational Communication, and in the edited volume Organizational Communication Traditions, Transitions, and Transformations and the Routledge Handbook of the Communicative Constitution of Organization.

Dr. Dawson teaches courses in Organizational Communication, Public Relations, Health Communication, Social Movements, and Persuasion. She is the current Communication Studies internship director, co-chair of the Stanislaus States’ Interdisciplinary Health Alliance, and the News & Social Media editor for the Western States Communication Association (WSCA).